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Toyota brand Scion is back and it's going to sell a kei truck in America

49 points by - 4 comments
[3 hidden]5 mins ago
Who is the target market for this? It’s an ICE vehicle, 4wd and limited to a maximum speed of 25mph. Farmers?
[3 hidden]5 mins ago
You do see people taking tractors on roads between farms pretty often, and they usually have the speed limit stuff on.
[3 hidden]5 mins ago
I didn't know Scion had left...
[3 hidden]5 mins ago
I like the concept, I just find myself wondering if the Big 3 will pull another Chicken Tax move to protect the full-size pickup golden geese.

Toyota - and Japan in general - has a helluva trade relationship with the US, but that's effectively all Detroit knows how to beat the world at anymore and they love the margins on their truck portfolios, to the point that they considered sedans and most coupes to be too thin to warrant continued production.