What a ghoulish title for a layoff announcement.

It might be 6-12 months before we have AGI but in the meantime at least we have a whole series of new anti-labor euphemisms to contend with!

Wix is also doing layoffs:

https://www.gurufocus.com/news/8881760/wix-plans-major-layof...

Never used either, but these are similar “no code” platforms, right?

Yes, but webflow is far more featured and robust than Wix.

Misleading headline. This is layoffs, not a redesign.

Well, to be fair, they didn't say "redesign" anywhere, and Webflow is the name of the company, so I don't find it too strange that the "evolution" of a company involves layoffs. Maybe I'm just too jaded to these "An update on ..." announcements, but this really didn't strike me as bad. At the very least, they announced the layoffs in the very first paragraph, rather than beating around the bush.

I couldnt get through the corpo-speak and AI slop

But I am a webflow customer looking at ripping it out of our stack and just having it maintained by our team with alternative tools, powered by Claude/Codex.

I planned to follow some flavor of this -https://x.com/anitakirkovska/status/2053941736049967285?s=20

We currently pay almost $5k/year for hosting/licenses and its just not feeling worth it.

(disclaimer - still believe Webflow is 10x Wordpress!)

> "...we made the difficult decision to restructure Webflow’s team and operating model. As a result, many of our Webflow teammates are leaving the company today."

Leaving implies agency. You've fired these people. Using a euphemism that implies they had a choice in this matter is disingenuous and not "owning this decision"

> As a result, many of our Webflow teammates are leaving the company today

What a disgusting way to phrase that.

Why? How would you as a leader would announce this in a way that better reduces bad feelings?

> How would you as a leader would announce this in a way that better reduces bad feelings?

Step 1, stop using AI as an excuse?

Step 2, don't use "leaving the company" as a euphemism for "getting laid off", as the former implies employee agency and choice they don't actually have.

The entire post is a green-beige sludge of corpspeak, euphemisms, and AI slop. Who fucking talks like this anyway?

>> We’re at an inflection point, both as a company and as an industry. The way businesses build for the web is changing fast. AI is rewriting the rules for how marketing teams create, test, and optimize digital experiences. And the companies that move decisively through moments like this are the ones that come out ahead.

I work in exactly this field and I make relevant revenue. I absolutely do not think this is in any way true nor proven by actual needs. In fact this is not even happening as described. Companies like webflow are following blindly an empty promise with the hope at some point it becomes self-fulfilling, disregarding their people and sacrificing any morals on the altar of growth for growth’s sake and investors pressure. All this to say, more concisely: fuck Webflow as well.

> As a result, many of our Webflow teammates are leaving the company today.

Translation: Webflow has achieved AGI internally.

One more iteration, I swear.

tl;dr

We've raised a lot of money and VC's are pushing for exit. It's now or never. Rebrand, slap on agentic AI and pray to google gods for a quick buyout.